Customer enjoying her iPhone

Power Mac Center launches the new iPhone X in style

More than 200 excited fans queued up to get the highly coveted iPhone X last November 30, 2017, at our Midnight Launch in Greenbelt 3. Some of them even camped out for more than 20 hours just to get it and be one of the lucky fans to get the amazing freebies!

People lining up for iPhone X launch

The wait seems like a lot but we made sure these loyal fans were having a pleasant time throughout.

We had Mr. Cherwin Sawit, our Technical Service Assistant Manager, and Ms. Nika Adriane Lucas, our Customer Service Assistant Manager, discuss our Service App and Basic Troubleshooting while everyone is waiting for midnight; And Mr. Jester Nicolas, one of our Apple Certified Trainers, to discuss the latest updates and iOS.

iPhone X launch event Host of the event

Plus everyone in line got exclusive Power Mac Center Camper Kits with snacks, water, fans, and notepads inside a sturdy reusable drawstring bag. We even handed out Cupcakes, Pizza, and Donuts for everyone! (The cupcakes have the iconic X’s on top!)

Happy people in iPhone X launch


It definitely felt like a party with the food and the crowd especially when DJ Callum David started playing great music to entertain and excite us all. We even gave everyone glow sticks to really feel the party atmosphere.

DJ of the event

Some of our Brand Ambassadors came as well to check out the new iPhone – familiar faces like Tommy Esguerra, Gab Valenciano, Champ Lui Pio, Richard Juan, Kaila Estrada, Jinno Rufino, Sam YG, Cesca Litton, Rico Blanco, Marc Nelson, Kim Jones, and Jericho Rosales!

Famous people unboxing iPhone X Celebrities in iPhone X launch Power Mac Paper Bags

Midnight finally came and everyone is hyped to get their hands on their very own iPhone X and try out its all-new unique features. The countdown began and the curtains dropped, it was time.

Excited fans were let inside and the very first customer was surprised when our special guest, Ms. Maine Mendoza, came out to give him his new iPhone X. Not only that, but the first 200 customers also received a special gift box filled with premium accessories from our top brands!

Jericho Rosales in iPhone X Launch Maine Mendoza iPhone X Launch Man holding iPhone XiPhone X Customer

(Customers 1-10 got Otterbox / Lifeproof / iDeal of Sweden iPhone Case, Panzer Glass Screen Protector, Whoosh Cleaner, Belkin Wireless Charger, Gosh Wall Charger, Bose SoundLink Micro Wireless Bluetooth Speaker, Power Support Lightning Cable, Aukey Car Charger, Sonix Power Bank, and Adam Elements Aux/Lightning Adapter; customers 11-50 got a box with Otterbox / Lifeproof / iDeal of Sweden iPhone Case, Panzer Glass Screen Protector, Whoosh / AM Lab Cleaner, Power Support Lightning Cable, Happy Plugs Earphones, Belkin / MiLi / Anker Wireless Charger, and Lovehandle Holder; and finally customers 51-200 got Tucano iPhone Case, Panzer Glass Screen Protector, Happy Plugs Lightning Cable, and Bobino Cable Winder.)

And after getting their new iPhone X and their Power Mac Center Starter Kits, everyone also got 200 points on their 1 Infinite Loyalty cards; and those who activated their units that night got 500 PHP Gift Certificates!

iPhone X Launch iPhone X instructions Buying iPhone X

Not only that, but these lucky shoppers are also automatically eligible to win more cool prizes like a trip for two to any destination in  Asia, trip for two to any destination in the Philippines, 2 Apple Watches, 3 Beats Xs, 3 Apple Airpods, and an overnight stay for two at Makati Shangri-La!

iPhone X in Power Mac Center

It really was a jam-packed exciting night filled with surprises; the only way we know how to launch something as cool as iPhone X.

Experience the iPhone X now available in all Power Mac Center stores nationwide at 64,490 Php for 64 GB and 73,990 Php for 256 GB!

iPhone X in Power Mac Center

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